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Internal product

Data pipeline and dashboards

ETL from multiple sources into a warehouse, plus dashboards for product and leadership.

PythonSQLMetabase

Challenge

Data lived in product DBs, ads platforms, and support tools. Nobody had a joined-up view; decisions were based on partial data.

What we did

Scheduled pipelines pull from each source, normalise and load into a dedicated warehouse. Dashboards cover funnels, retention, and ops metrics so product and leadership share the same numbers.

Outcome

Weekly reporting is automated; ad-hoc analysis is possible without engineering. We added new sources and dashboards as needs emerged.